Google should probably just get it over with and start to offer micropayments. They’re playing footsie with it and the time has come for a general acceptance that the web needs micropayments.
Why do we need them given the availablity of such a wide array of quality free content?
There’s not a single good answer to that as far as I can tell. I’ve looked. The truth is no one seems to have an answer because there’s no way to know.
The best I can come up with goes under the heading of ‘why not?’ What harm can it do? It could and no doubt will produce the emergence of new types or more accurately categories of content that can only flurish or be born in an enviroment where micropaymens are a generally accepted reality.
ManagingPayPal PreparesFor a ChallengeFrom GoogleBy MYLENE MANGALINDANStaff Reporter of THE WALL STREET JOURNALFebruary 6, 2006; Page B1When Jeff Jordan learned last May that Web-search leader Google Inc. was building its own Internet-payment service, he reacted swiftly.Mr. Jordan, who is president of eBay Inc.’s PayPal online-payments unit, immediately asked employees to unearth information about the Google service. Soon, PayPal employees were monitoring blogs, news reports and other data for information about Google’s progress in payments. PayPal staffers even gleaned details about Google’s plans during regular calls to customers who were eager to dish about how Google had reached out to them.
WSJ.com – PayPal Prepares For a Challenge From Google
technorati tags: micropayments, online commerce, blog monitization, content monitization
